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Investment opportunity
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Startup funding for Family activity center - Leisure sector funding
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We propose to set up a "third generation family activity centre" offering not only the traditional soft play and party venue, but sensory rooms for young children and special needs groups, arts and crafts and fitness classes for children, as well as incorporating dance and drama.
It is important to cater for all ages to make the centre as attractive as possible and to encourage repeat business, and to this end we will establish a Lazermaxx entertainment zone which will be available for birthday parties and groups of age 7 and upwards.
The centre will have full restaurant and bar facilities (bar in Lazer Zone only to cater for adult groups). Special attention will be made to keep parents comfortable, as it should be a pleasure for them as well.
Our research shows that cleanliness and comfortable seating are high on a parent’s list of priorities when choosing an entertainment venue. Should there be sufficient demand we will look at operating an after school club, and a "drop and shop" facility for weekends, and ultimately a nursery in year 2/3 after other elements are established and running successfully.
The centre will operate a membership scheme, collecting email addresses of all entrants to allow effective marketing, as well as establishing links with local schools, groups, societies, and more, and social media will be a valuable marketing tool in this respect. We will also put in place a loyalty scheme with promotions and special offers, to keep traffic flowing in the quieter months.
We require an investment of £150,000 to cover the set up costs building fitting, construction of a kitchen and bar area and associated equipment. The operator will make a further investment of £40,000 working capital from my own resources.
In summary, this is a business that benefits from multiple income streams, is highly cash generative, and has high levels of repeat business.
Based on our projections an angel investor can expect an ROI of 20% pa with full capital repayment in year 5 if required. However our medium term plan is to establish new centres in locations across the South and South East, with a proven business model, through organic growth, acquisition or possibly franchising, so an investor may wish to take a longer-term view. |
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| Total Funding Required: |
£150,000.00 |
| Min. per Investor: |
£75,000.00 |
| Industry: |
Leisure |
| Sec. Industry: |
Education/Training |
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| Region: |
South East |
| Proposal ID: |
2829 |
| Investment Reason: |
Start-Up |
| Proposal Status: |
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Angel Investors Raising Business Finance Small Business Grants Business Funding Venture Capital
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